Twilitea POP Display
Packaging Design • Branding • Print Production
POP Display
I designed boxes for four types of tea. Each is a different color and has a different icon both of which relate to the tea the box is for. The boxes have single serving loose leaf tea packets inside. The packets are made of a paper material so they can be recycled, which ties back to the theme of wellness the brand is formulated around.
Product Boxes
I was tasked with creating both a brand and a POP display for said brand. I chose to create a tea brand that focused around wellness and sleep. Many teas have naturally calming effects, and even the task of brewing tea can be seen as meditative. I wanted to hone into these aspects in the brand. I used nature and night sky iconography for the design to connect to the plants the teas came from and the sleep the customer will experience.
